Today Allegiant Hawaii service was cut by another four cities. That makes 8 Hawaii air routes suspended in the past few months. They will now fly to Hawaii only from two cities, Los Angeles and Las Vegas.
Allegiant has maintained that there isn’t adequate year round demand for Hawaii service. That appears to be true for their customers while obviously not so for the industry in general. Therefore it remains possible that some of these services could be reinstated for the winter season.
The eight routes that are no longer operating include:
- Bellingham/Honolulu & Maui
Who are Allegiant’s customers?
Allegiant customers are only a small subset of Hawaii visitors. Many of our visitors have indicated they prefer the full service airlines including Hawaii-centric Hawaiian Airlines and Alaska Airlines. Others are loyal customers of the legacy carriers, American, Delta, and United. Allegiant has also remained controversial in several regards, non-reclining seats and charging for carry-on bags and beverages in addition to the industry standard ancillary charges we expect (food, luggage and premium seating). Hawaiian remains the only carrier that provides complementary meals and wine to and from Hawaii. Allegiant also has had its share of newsworthy issues such as long flight delays and even cancellations.
Allegiant decides competition is okay after all.
Surprisingly, the only Allegiant Hawaii routes remaining at this time are those that face direct competition. That in spite of the fact that Allegiant’s business model has always been to fly between cities that do not have competition. They have also preferred flying from secondary cities to tourist destinations and Las vegas and Los Angeles are considered primary rather than secondary cities. Las Vegas is currently served by Hawaiian Airlines, while Los Angeles to Hawaii competitors include American, Delta, Hawaiian and United.
Please let us know your thoughts about Allegiant Hawaii.