27 thoughts on “Hawaii Sugar Cane + C&H | Do You Remember?”

  1. Enjoyed reading this interesting article. My daughter was born in 1963. She walked at about 8 months old, when C&H was airing a commercial with little girls doing the hula. Regardless of where in the house she was at, when that commercial came on, she would hurry to the TV set and do her little version of the dance….four steps one way, four steps the other, then four squats followed by four beats waving her arms, often performing in just diapers. How I wish we had smart phone back then. I could not afford a movie camera, being a single mother, but I loved watching her do her little dance and the memory always brings a smile to my heart!

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    1. Yep I remember also the one from the 1960’s of the kids eating sugar cane, with the same background music from movie “Donovan’s Reef” every time I watch the movie I remember the commercial. Raised in the now “wine country” (north of San Francisco) we occasionally would drive through Vallejo and over the bridge at Crockett then US HWY 40 (now I 80) There down on the water just east of the Bridge was the HUGE C&H sign on the refinery, that’s where the sugar ships came into from Hawaii to off load. Also played high school football against then occasionally, John Swett High School.

  2. Aloha Guys. I surely do remember those happy commercials. I don’t know if it was good thing or not, but once when we were visiting on Maui, my husband was so happy that he went around whistling that tune. I also know that cane sugar grown in Hawaii was far superior, especially to beet sugar. We were blessed to have the C & H Sugar Refinery right in our “backyard” in the town of Crockett. I have friends whose Dads worked there, along with friends who worked there as we grew up. Mahalo for the sweet memory.

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  3. Aloha BoH!
    Mahalo for a wonderful trip down Sugar Cane memory lane!

    You guys are The Best!!

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  4. Thank you so very much for such an interesting article, I love reading about Hawaiian history. I do feel it’s so sad that Hawaii seems to have turned to mostly tourism as the main state industry. Hawaii would do well with a self sustaining Agriculture industry, what would happen if a natural disaster should occur and the big ships weren’t able to get here, I think the pandemic should have given us a small clue about how things can disappear off the store shelves in a very short time. Maybe the time has come for the state to look to sustainable agriculture, sustainable fishing and other industries that will benefit our state and our people. We squeaked by this time and recovery will take some time, I hope we rethink what our state is capable of, we’re so much more than just a tourist destination.

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  5. Aloha Guys
    Love the history lesson. Yes, we too remember the sugar industry in Hawaii fondly. The hills above Poipu that were once cane fields are now covered with pricey homes. I remember the last sugar mill closing on Maui not all that long ago. C&H has put a lot of infrastructure in place in the islands, which include everything from government to golf courses. The environment was also heavily impacted by the sugar industry too, those big frogs are slowly disappearing. I have a friend who makes his home in Volcano, his family roots go back to the 19th century in Hawaii. He’s a writer and writes about Hawaiian history that shows the connection from the past to the present. I love it all.

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  6. When we bought our house in Ewa Beach in the 70’s there were cane fields across the street. Every 18 months they burned the cane fields and those big, creepy, cane spiders would show up in our house. They sure could jump across the wall. Scared the crap out of us. Ah the memories. Now those fields are all house and condos. Sad.

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